



Beauty of Joseon - Serum Vegan 30ml
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CloseTargeted Solutions • Traditional Hanbang Ingredients • Lightweight Formulas
Product Overview
Elevate your skincare routine with Beauty of Joseon’s Vegan Serum Collection.Each 30ml serum is meticulously formulated to address specific skin concerns, blending traditional Korean hanbang ingredients with modern skincare science.Whether you're aiming to calm irritation, brighten your complexion, or achieve a radiant glow, this collection offers a tailored solution for every skin type.
Soothing Relief • Hydration Boost • Barrier Support
Designed for sensitive and irritated skin, this serum combines 76% green tea extract with 2% panthenol to soothe inflammation and reinforce the skin's natural barrier.Green tea provides antioxidant benefits, while panthenol (Vitamin B5) enhances moisture retention, leaving the skin calm and hydrated.
Key Ingredients: Green Tea Extract, Panthenol, Centella Asiatica Extract
Ideal For: Sensitive, acne-prone, or UV-exposed skin
Texture: Lightweight, fast-absorbing gel
How to Use: Apply 2-3 drops to cleansed skin, morning and night. Gently pat for absorption.
Brightening Effect • Even Skin Tone • Pigmentation Care
This serum targets dullness and uneven skin tone with 68% rice bran water and 2% alpha-arbutin.Rice bran water, rich in amino acids and minerals, hydrates and nourishes the skin, while alpha-arbutin inhibits melanin production, reducing the appearance of dark spots and hyperpigmentation.
Key Ingredients: Rice Bran Water, Alpha-Arbutin
Ideal For: All skin types, especially those with pigmentation concerns
Texture: Lightweight, non-sticky serum
How to Use: Apply a small amount to the face after cleansing and toning. Use morning and night for best results.
Radiant Complexion • Oil Control • Pore Minimization
Formulated with 60% propolis extract and 2% niacinamide, this serum enhances skin radiance while controlling excess sebum and minimizing pores.Propolis offers anti-inflammatory and antioxidant benefits, and niacinamide improves skin texture and tone.
Key Ingredients: Propolis Extract, Niacinamide, Betaine Salicylate
Ideal For: Combination to oily skin types, or those seeking a luminous glow
Texture: Honey-like consistency that absorbs quickly
How to Use: After cleansing and toning, apply 2-3 drops to the face. Use daily, morning and night.
General Information
Size: 30ml / 1.01 fl oz per serum
Formulation: Vegan, cruelty-free, free from artificial fragrances and colors
Packaging: Glass dropper bottle for precise application
Note
Perform a patch test before full application. Store in a cool, dry place away from direct sunlight.
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